The growing use of Hollywood celebrities and internationally recognized personalities in Egypt’s real estate campaigns is no longer a branding exercise. Industry experts say it has evolved into a strategic marketing approach aimed at positioning Egypt as an international i…
Curated by CityCalc from Daily News Egypt. Read the full article at the source.
Related articles
- Omani wealth fund to develop solar project in Botswana — A subsidiary of Oman’s sovereign wealth fund has started building a 500-megawatt solar power plant in Botswana, southern Africa. The project
- INVIA raises $1.2 million to build AI-powered financial OS for SMEs in Egypt — Egypt-based fintech startup INVIA has raised $1.2 million from angel investors and strategic backers. Founded in 2023 by Yehia Ashour, Ahmed
- Edafa Venture acquires Egypt's Cyclex in six-figure deal — Saudi-Egyptian investment firm Edafa Venture has acquired Egypt-based Cyclex in a six-figure deal, facilitated by Startup Sync. Cyclex opera
- Falak Holding acquires majority stake in AI startup Kernel — Falak Holding has acquired a majority stake in AI startup Kernel, including its operations in Saudi Arabia and Jordan. Kernel develops appli
- Homegrown Ventures closes $22.8 million Fund I to back MENA consumer brands — UAE-based Homegrown Ventures has closed its debut Fund I at $22.8 million, exceeding its $20 million target. The fund focuses on early-stage